Power Play at MIAS 2026

The Manila auto scene steps into a new phase as Manila International Auto Show 2026 opened today at the World Trade Center Metro Manila and Philippine Trade Training Center, drawing industry leaders, officials, and car brands under one roof.

Organized by Worldbex Services International, the show carries the theme “Powering Mobility.” It highlights new energy vehicles, EV infrastructure, and transport solutions as the industry shifts toward electrification and smarter mobility systems.

The opening ceremony gathered key figures from government and business. Among those present were Joseph L. Ang, Dexter Lloyd Cuajotor, Augustus “Joe” D. Ferreria, Imelda “Emi” Calixto-Rubiano, Markus V. Lacanilao, and Ceferino “Perry” S. Rodolfo representing Department of Trade and Industry.

Ang said the event continues to support the industry’s growth despite ongoing challenges, with a strong focus on innovation and collaboration. The program also highlights commercial mobility and sustainable transport solutions as demand shifts.

More than 500 vehicles are on display across 25 car brands, covering a wide range from internal combustion models to hybrids and full electric vehicles. Visitors can expect product launches, test drives, and interactive exhibits throughout the venue.

Now on its 21st year, MIAS remains one of the country’s largest automotive gatherings. The show runs until April 12, with tickets available online and on-site.