Rox Marks the Spot

Rox Motor Philippines has opened its Greenhills showroom, setting up shop along EDSA in San Juan City as the brand pushes deeper into the local market. The new facility is located at the V.V. Soliven Building and serves as Rox Motor’s latest base for its Philippine operations. ROX Motor Opens In Greenhills

Founded globally in 2021, Rox Motor positions itself as a premium brand focused on all terrain performance, intelligent mobility, and new energy technology. Its entry into the Philippines began in September 2024, less than a year after the global debut of its first production model.

That vehicle, the Rox 01 All-Terrain Luxury SUV, now takes center stage at the Greenhills showroom. The model uses a dual-motor electric setup paired with a gasoline range extender. Combined output stands at 476 horsepower and 740 Nm of torque, driving all four wheels. Rox Motor lists a 0 to 100 km/h time of 5.5 seconds.

The Rox 01 runs primarily as an electric vehicle, with a battery capable of up to 235 kilometers of pure electric driving. A 1.5-liter four-cylinder gasoline engine acts as a generator once the battery charge runs low, extending total driving range to more than 1,100 kilometers when fully fueled and charged.

Locally, the brand is distributed by Transcorp Incorporated. Buyers can choose between 7-seater Sport and Luxury variants or a 6-seater VIP Luxury version. Interior highlights include a flat floor layout spanning nearly three square meters, Nappa leather seats, natural wood accents, and multiple digital displays for both front and second-row passengers.

The opening ceremony was led by Transcorp executives Wilfred Chua, Sally Chua, and Bryan Chua, joined by members of the Chua family board. San Juan City Mayor Francis Zamora and Rox Motor Asia director Nicole Lee were also present.

Following the Greenhills launch, Rox Motor Philippines confirmed plans to open another showroom in Iloilo in the first quarter of 2026. The company said more announcements are expected as it continues to build its national network.