Industry News
Skyfall and Steel: HONOR’s Wild Durability Day in Pasig


HONOR Philippines turned West Bank Drive, Pasig City into a playground of extremes yesterday for tech fans and creators. The brand gathered media, influencers, and phone lovers to put the HONOR X9d 5G through a series of bold challenges that lit up social feeds across Instagram, TikTok, and Facebook.


Attendees kicked things off with lunch and a meet-and-greet before the real action started. The main attraction was a hands-on showdown between the HONOR X9d 5G and a Tesla Cybertruck, teasing a future giveaway tied to the phone’s launch.


Social clips from the event showed crowd reactions as hosts hyped up the “Which is tougher?” matchup, tagged with #HONORX9d5G, #AllAngleUltraDefense, and #TheToughestPhone across Instagram reels and Facebook posts.


One highlight that went viral during the Manila-area experience was a durability challenge moment where the new X9d 5G was tossed (safely) to mimic extreme handling. Fans and creators captured slow-motion clips of the device getting scuffed, spun, and dropped, with reactions trending on local tech pages. Crowd-sourced clips showed the phone enduring “drops, spins, and shocks” as part of HONOR’s All-Angle Ultra Defense campaign.


Local celebrities Joshua Garcia and Julia Barretto were on stage to kick off the Tesla vs phone challenge, drawing cheers as the audience watched head-to-head strength tests. Many in attendance posted stories debating how rugged the X9d 5G really is compared to automotive steel, a playful theme HONOR leaned into on their socials.


HONOR wants to show that its mid-range 5G phone can survive tough everyday moments and still stay connected. With the official launch scheduled for January 9 and pre-orders already rolling, event-goers walked away with clips and content that blasted HONOR’s durability claim across feeds before the phone even goes on sale.









